Fan Loyalty: In Rafa We Trust!

Fan Loyalty: In Rafa We Trust!

“Seeing these smiling faces is the greatest pleasure. They have been magnificent all season. They have been our 12th man. I have always said our fans are the best in England. Now I know they are the best in Europe too.” (Rafa Benitez)

Yes indeed, Rafa Benitez may be many things but naiive he most definitely is not! The moment he walked through the hallowed gates of Anfield on the 16th of June 2004 he was met by that enormous weight of expectation and it has rested heavily on his shoulders ever since.

But Rafa knew what he was getting into, he relished the challenge…..and quick smart produced a five year plan. The man arrived with credentials and the belief that he was the one who could achieve what Souness, Evans and Houllier failed to do in the previous 14 years…..bring the title back to Anfield.

Five years into that five year plan and Rafa has yet to deliver the one prize the Kop so desperately covet and the relationship between fans and manager has become a simple equation.

However, before examining where Benitez stands in the hearts and minds of Liverpool fans we should first look at the history….what sets the tone amongst Liverpool fans and how they treat their managers, in the context of their huge desire to return to the glory days of the 70’s and 80’s.

As one who has been around since the Shankly days, that’s not a big ask. I can’t think of another club where the fans are so completely supportive of their managers, where they stand cheek to jowl in their defence and where they show outstanding patience, an acceptance that everyone deserves a chance…. time to prove themselves, despite their hunger for success. If anything you could argue that Liverpool fans give their managers too much rope and in recent history they have all ultimately hung themselves. Arguably, Souness, Evans and Houllier had all passed their sell-by date before the axe finally fell.

But in the final analysis there’s no scope whatsoever for a failed manager at Anfield offering a case of fan impatience as the cause of his demise. Maybe that’s because of the halcyon days…that unique dynasty created by the wonderfully charismatic legend that was Shankly. The ‘Boot Room’ delivered Paisley and Fagan in the great man’s wake and between them they made Liverpool a world force. They set the standards and for two generations Liverpool fans knew nothing but success. Those days are not long past and have set the agenda for all that has followed.

The baton has now long since been passed to Rafa by one in a lengthening line of plodders, whilst the gold medal sprinters of former days remain but a fond memory. Shankly to Paisley to Fagan to Dalglish was undoubtedly the ‘dream team’…..leaving all others in their wake as they won gold medal after gold medal. To be followed by Souness to Evans to Houllier to Benitez, so far, has been the equivalent of replacing Usain Bolt with…..well let’s say….someone else.

rafael benitez 2 150x150 Fan Loyalty: In Rafa We Trust!So how does Rafa stack-up in that ‘lesser’ team? Not badly at all actually. Souness won the FA Cup in 1992, Evans the League Cup in 1995 and Houllier 2 League Cups, 1 FA Cup and 1 UEFA Cup (3 of the 4 all coming in the same season). Benitez has 1 FA Cup and the (potentially) job saving prize of the CL in his first season…and that trumps all of the others!

The question remains though, where would Benitez be now if it wasn’t for that miraculous comeback in Istanbul? But the fact is that he won it and his stock rose hugely as a result, understandably so. Benitez won his two trophies in his first two seasons at Liverpool, both cups; both in penalty shoot-outs; and both because of the inspirational Stephen Gerrard. It is often said that Gerrard single handedly won those trophies…and I can’t find fault with that argument.

Is it a valid point to suggest that if Rafa had lost those two penalty shoot-outs, or if he had lost Stevie G to Chelsea some seasons back, that he would now be a distant memory on the Kop….or is that too harsh?

But let’s examine Rafa’s current position at Liverpool and what the future might hold….five years into his tenure.

Let me begin where I began, with that quote from Rafa. There’s no question that he has understood from day one the importance of keeping the fans onside. I would argue that he plays them like a fiddle ….and he’s clearly a man with an ear for music! Let me go through some examples. Yes, I accept that Liverpool fans may not agree with these observations but as a distant observer maybe I can bring a different perspective.

rafael benitez 3 150x150 Fan Loyalty: In Rafa We Trust!When the US owners arrived in 2007 all looked rosy…for about 5 minutes. Rafa had money to spend and the arrival of Torres and Babel, amongst others, had Anfield buzzing and off to a good start to the season. But trouble arrived in October, points were dropped and Benitez came under fire for his rotation policy (probably unfairly), primarily concerning Gerrard and Torres. It was at this point that Rafa went public with a high profile attack on the owners….apparently because further transfer funds would not be forthcoming in January.

No need to rake over old ground…. suffice to ask why he went public on an ‘internal’ matter and why the timing (just 3 months after spending close to 50 million and declaring himself well satisfied with his summers work)? The answer may lie in what happened when Liverpool’s title challenge collapsed by January. The bitter disappointment brought a wave of emotion from the fans and the owners took the brunt of their anger as they rallied in support of their manager. Rafa had played his card to perfection and with impeccable timing! It was premeditated damage limitation at its best!

Fast forward to last season and we found Benitez leading a full-on title charge. With his team leading the way into the New Year, Rafa’s stock was flying high. In that early part of the season he steered clear of controversy….basking in the warmth of expectation and belief.

rafael benitez 1 150x150 Fan Loyalty: In Rafa We Trust!But come January and storm clouds started to gather. As their bitter rivals put together 11 straight wins, Liverpool’s challenge hit a rock in the shape of too many ‘soft’ draws and when they lost 2-0 at Boro on the 28th of February, leaving United 7 points clear, the title race was declared over by most observers. The fans had become increasingly restless over those two months. It was a bitter pill to swallow but once again Rafa had his hand on the pulse. He was dealing cards faster than a Las Vegas croupier as he desperately tried to deflect attention elsewhere and hang onto the fans loyalty.

Firstly, we had the now infamous ‘Rafa Rant’, quickly followed by an attack on David Gill over his role with the FA. Then it was back to internal matters and his own contract. He went public (yet again on an ‘internal’ issue) with a cryptic reference to his control (or lack of) over transfers. Barely a week after dropping this tidbit to the fans he then declared that it was inappropriate to talk about his contract publicly as it was a distraction from the real business at hand. Hmmm….

Next came the barb directed at Parry as the internal wrangling heated up. Apparently it was Parry’s fault that Daniel Agger was threatening to leave because Parry had been way too slow in coming-up with a new contract. Once again you may ask, why wash the dirty linen in public? Agger’s agent weighed in, stating that is was nothing to do with the timing of a new contract that had his client restless but the fact that he was unhappy at not playing…..clearly a player/manager issue….and one that Benitez should have been aware of and should have been handling (and maybe he was aware of it but that didn’t suit his needs?).

In all the above instances the fans supported Rafa 100%. My point has nothing to do with the specifics of these episodes…all of which were debated to death at the time. No, I am interested in the timing; the correlation with what was happening on the pitch and Benitez’ penchant for deflection when the heat is on. In particular, I wonder at his tactic of making private club matters public for personal gain, invariably involving his determination to influence the fans and get them onside.

But the most interesting aspect of all of the above, in the context of the subject of the article, is that Rafa came-up short this time. When Liverpool lost to Boro the majority of fans felt the title was going back to Old Trafford. It was yet another gut wrenching disappointment and emotions ran high. For a number of days the fans poured their hearts out and the verdict was not good for Benitez. His team selection for the Boro game was crucified and old issues regarding rotation, tactics and ability in the transfer market came under the spotlight.

There is no question in my mind that in those brief few days Rafa lost the majority support of the fans. Some journalists suggested that a bad result against Real Madrid in the CL would see his departure.

Now there’s an old adage about lucky managers but I can’t quite recall how it goes. What happened next for Rafa was maybe down to luck or maybe his guardian angel was on hand. Like a fading gambler desperately seeking one last ‘big hand’ Benitez was dealt a royal flush….by his team. Timing has been everything for Rafa recently and as he hung by a thread after that Boro game his team suddenly found a purple patch, unprecedented in his tenure…and one that, I believe, saved his skin.

Real Madrid were embarrassed at Anfield, Villa dispatched 5-0….but the jewel in the crown was a 4-1 away win over United. As Liverpool soared United wobbled….and the title race was back on! Liverpool’s run came to an ignominious end in the CL QF against Chelsea but a strong finish in the league and pushing United to the 2nd last game restored Rafa’s credibility.

rafael benitez 6 150x150 Fan Loyalty: In Rafa We Trust!Ultimately, Liverpool fans felt they were unlucky and when Ronaldo’s departure from OT was announced in June they were positively dancing in the streets! The title was there for the taking this season! But as a rather bizarre transfer window closed, many had revised their expectations. Their shopping list of a quality full-back, wide player and striker (which would provide the necessary depth to finally reach the ultimate objective) never materialized. The quality full-back arrived as another ‘decent’ one departed but the big hit was the departure of, arguably, their most influential player last season…Alonso.

Maybe not in the same league as Gerrard and Torres, Alonso was the fulcrum of the system that proved so successful last year (and a system for which Rafa must take full credit!) and in Aquilani they have bought a good player but one who is injury prone and cannot perform the same role as Alonso. Many point the finger at Rafa for his departure after the ‘Barry affair’ last year and his revelation that Alonso would be sold.

But in some ways Rafa has gotten lucky again! The expectations have been revised downwards as a result but make no mistake, the desire and ambition will burn forever and Rafa is now living on borrowed time. History alone shows that six years without the title at Anfield puts you at risk. It quickly becomes a set of extremely polarised possibilities!

For the man who delivered the CL in his first season (dreamtime for most managers) these are the potential scenarios:

Win the title this season and you probably have a job for life.

Come up short and fall out of the race too early, especially if Utd are well ahead of you, and your number is likely to be called.

My feeling at this point is that the Liverpool fans can’t take another slap in the face in the Rafa era and no amount of attempted deflection will save him from here on in. If he doesn’t deliver the ultimate prize he may go this season but that will very much depend on how things unfold. Failure to deliver this season and next (assuming another CL isn’t won) and I believe that the fans will call time. And, as always, Liverpool’s results and league position in relation to their bitter rivals will also play a part.

rafael benitez 5 150x150 Fan Loyalty: In Rafa We Trust!As I said, the relationship is a simple equation and the Liverpool fans have delivered everything and more that could be expected from their side. It will be their call. Benitez has managed the ‘politics’ to such an extent that he has been nearly untouchable, despite major fall-outs with the owners and senior management at the club….and make no mistake…that’s because he has always understood that, at Anfield, it is the fans who decide on managerial moves.

He couldn’t have asked for more from them. He knew the expectations. He had a plan. It’s now time to deliver!

The fans continue to hang in there but if the cool optimism of early season turns into major disappointment as the season unfolds, emotions will once again run high and as we’ve seen time and time again, when the tide turns for managers it usually happens in the blink of an eye.

After the last two seasons I doubt that the Anfield faithful can take many more hits. There’s a limit to every managerial tenure, no matter how much loyalty the fans show. Rafa has played the ‘owners’ card and the ‘hierarchy’ card (in both cases to perfection) but the next time the fans are left gutted I expect they will look at just one man.

Benitez’ resume as a manger stands up to scrutiny against the best. He’s certainly not a bad manager and is a decent individual. Credit has to go to anybody who can operate effectively under such pressure for a sustained period.

Maybe he will take his team to the Promised Land this season and become Liverpool Royalty for life.

If not, the clock will continue to tick….and when it comes…the end will be swift.

Topics: English Premier League, Fans, Liverpool, Rafael Benitez, UEFA Champions League

Email This Post Email This Post

More

11 Comments

  1. Andrew

    I agree with it all, Rafa has played the political game to perfection, amazingly managing to carry the fans with him when results dip, no matter the reason. The fans will always firstly be exposed to Rafas favourite – i dont have enough money- despite the third highest net spend in the league since he took charge (behind only Chelsea and City) and far in excess of Manchester United (who are a net positive over the last five year period) the current benchmark for the Premier League.

    Secondly Rafa doesn’t have control over transfers, used no doubt to distance himself from the spectacular failure of Robbie Keane, (despite Spurs accusing Benitez of talking to the player as early as January of that year, an accusation Liverpool settled with a private donation to a Tottenham charity rather than wishing to involve the FA) and despite signings such as Reina, Josemi, Nunez, Morientes, Garcia, Alonso, Torres (the list goes on) looking very much Benitez inspired.

    The come the more pragmatic responses the owners one minute, Rick Parry the next, Sir Alex, David Gill, referees… all have conspired to rob his side of what was surely going to be Premier League success.

    The time has come for Liverpool to deliver as their fans are aware if your not first your last and with City now a legitimate force (which will only get stronger in the future) rising to the summit of the Premier League will only get harder in future.

    Good luck Rafa, the buck might now finally stop with you.

    September 28th, 2009 @ 11:01
  2. Edd

    Liverpool must be in top 5!

    September 28th, 2009 @ 13:26
  3. Ap

    In fact the rant came before the bad patch.

    September 28th, 2009 @ 15:15
  4. Jofrad

    Another incisive piece of journalism from BD Condell that well known expert on all things Scouse.
    Time for Rafa to deliver? Of course it is but he still hampered, as is the whole of the club by two monkeys in the boardroom who cannot afford to own the club and can’t even agree amongst themselves over the way forward. The club is hamstrung financially and has no effective ownership. George Gillett’s efforts to bring more investment on board have yet again been vetoed by Tom Hicks, the owner from hell. In such circumstances Rafa has done a superb job on and off the pitch. He is now n his fifth season at Anfield, how many trophies did Alex Ferguson win in his first five tears ??
    As for City ? Lets all sit back and watch events unfold !

    September 28th, 2009 @ 17:48
  5. Daniel Hardy

    Rafa been clever to keep the fans with him, but the fact is that while the American Owners are in place they would need stronger reasons than not winning the league to sack Rafa. Not actually being in the title race is I think the minimum reason they’d need.

    For the past for years Liverpool fans have faced a choice, to trust in Rafa or trust in the owners. We see Rafa working week in week out to make Liverpool a better team, while the owners have been lying or misleading for four years. Not much of a choice at the moment.

    September 28th, 2009 @ 21:08
  6. Z

    I think this is the sort of judgment that can only be made in the clear light of hindsight. Football’s a funny game. Due to factors completely outside of anyone’s control (including Rafa’s), journalists could be celebrating the patience of the Liverpool fans; at the same time, they could be wondering why Rafa wasn’t drummed out earlier.

    September 29th, 2009 @ 01:39
  7. Anfield Online

    Little bit harsh I think. Rafa has benefitted from the owners debacle. Their behaviour (Re: Klinsmann) has consolidated support around Benitez. Coupled with the fact that last season was the 2nd best league performance in the clubs history (yes the title is harder to win) and Liverpool fans can clearly see we have the right man at the helm.

    You say that the European Cup win helped him. Personally, I think this brought even more pressure on him.

    The media have a very anti-Rafa stance, and Liverpool fans who believe blindly anything written in print, are easy to goad and get on the bosses back. By August the knives were out and we were winning nothing. A month later and we could go back to the top of the league at Stamford Bridge.

    September 29th, 2009 @ 17:40
  8. BD Condell

    @Jofrad and Daniel: I’ve never understood the over-the-top attitude towards the owners. Yes, who needs them and the ownership model is less than ideal but I can’t understand why they are SO vilified by the fans.

    Things have never been the same since Rafa made his public attack on them after 3 months and I believe that started the rift between Gilett and Hicks also. However, money HAS been available and plans for an (excellent) new stadium are thru the design and planning phases.

    But like many businesses worldwide there have been some problems because of the world financial situation in the past year. One of your owners sold another business to enable a refinancing. They have stayed out of football matters by and large and, it would seem, they supported Rafa in the power struggle with Parry and gave him the new contract terms he wanted.

    Utd fans will never love the Glazers but they have not hampered the clubs progress, which is the bottom line. There have been more problems with the Liverpool model, granted, but the owners are being used as too much of an easy scapegoat at times….and anyway…Liverpool have progressed during their tenure.

    As for the ‘Ferguson’ question…..let’s consider it. Firstly, I should point out that this is Rafa’s 6th season at Anfield (not 5th). Would you deny him his CL success? :)

    But back to Fergie: He joined Utd in November 1986. Exactly 3 and a half years later in May 1990 he won the FA Cup. The next year he won the Cup Winners Cup, the next year the League Cup and the Super Cup, and the following year the PL.

    The main difference was that Fergie got 3 years to rebuild and from then on delivered silverware until finally winning the League. Rafa won his 2 trophies in his first 2 seasons and nothing now for 3 years, and that increases the pressure.

    If Fergie hadn’t delivered the title when he did would he have started to come under pressure? Almost certainly, and even more so if Liverpool had been winning it. That’s the point where Rafa now finds himself and in that context, and the context of how long previous Liverpool managers were given to deliver, I think it’s reasonable to look at where he stands.

    As for the ‘City’ comment Jofrad…..I’m a a loss as to how that has any relevance to the subject at hand?

    September 30th, 2009 @ 05:22
  9. Daniel

    @bd, you make some good points. Let me answer your question regarding the owners. The dislike from them comes from them telling us at the beginning that their purchase would not be a leveraged one, and that we would not be loaded down with debt. They lied. They said that construction on the new stadium would begin within 90 days. They lied. There ownership was supposed to mean the stadium would be built and investment in the team continue. It hasn’t. Basically they’ve just taken out a huge loan to run the club on, Moores could have done that. With Hicks and Gillet they appear to be constantly thinking about their exit strategy, at what price they will cut and run.

    As for comparisonto fergie, it’s obviously the most common one, but I often find myself comparing him to wenger, in the five full seasons Rafa has been at Liverpool, wenger has brought one trophy home,the fa cup in 2005. Nothing since. But still when anyone asks if it’s time for him to go a cry goes up in the media that this would be ‘stupid’ ‘silly’ and “overreacting’.

    I will always maintain that Rafa will win the league with Liverpool at some point, and as long as the football is entertaining and we have a team putting the effort in, I’m happy.

    September 30th, 2009 @ 07:14
  10. Jofrad

    Hi BD,
    The City comment was in response to Andrew’s comment.
    The Problem Liverpool fans have with Hicks & Gillett is that have not done what they undertook to do when buying the club essentially from David Moores. Now in retrospect it can be seen that Moores was very naive but that doesn’t alter the fact that they basically conned him and ultimately the fans.
    Moores could have borrowed the money that H&G have and built the new stadium under the existing club ownership. The reason he did not do this is that he did not want to load the club with debt (LOL).
    It should also be remembered that Liverpool had a reputation for being the best run club in the country if not Europe. All that has gone, dirty washing in public, internel strife, owners slagging each other off etc etc.
    Need I go on ? This is why the fans are so angry and rightly so. Of course I want my team to succeed on the pitch but I am more concerned about the long term stabilty of LFC at the moment and I suspect many fans feel the same.

    September 30th, 2009 @ 10:10
  11. BD Condell

    Hi Jofrad, long time no hear and welcome back! To yourself and Daniel….there’s no way in the world I will try and defend the American owners at Liverpool…the sooner you’re rid the better, so I understand both of your sentiments fully.

    But I have some questins on the detail. Firstly, I believe that the biggest problem has been the ‘model’. The 50/50 thing with each having the power to veto is a recipe for disaster in any busness….and so it has proved!

    But I do think that their objective was exactly the same as the Glazers at Utd. Both are investors in sport with the emphasis on business. Both saw the opportunity to exploit the growth potential in the PL, astutely so in my view. The PL product is seductive and still has huge growth potential in the emerging markets (TV and commercial revenue in particular).

    The model for both was this: buy the club through leveraged debt financing, which they can get because of their other assets, hold it for a number of years while servicing the debt, providing enough funds to keep the team at the ‘top’ and not look for any interim profits. Then sell for twice the value that was paid = an excellent return on investment.

    The good thing about this business plan is that it appreciates the need to keep the value of the asset high i.e. success on the pitch is essential. I think the issue at Liverpool though is that the new stadium, which in the long term would definitely increase the value of the club and, obviously, gate receipt revenue, created an extra dimension that ran into the unforseen that was the financial crisis.

    So what I’m suggesting is that their (cold) hearts were not in the wrong place (as it makes no sense from the return on investment perspective) but that either their judgement was poor or they were just unlucky.

    All that said, owner issues are one thing and managers are another. I’m not suggesting for a minute that Rafa shuold be sacked but more wondering how long you guys will stick with him.

    Jofrad, I agree with your comments on how the club is perceived with all this internal toil going on but when you mention the ‘washing dirty line in public’, as I refer to in the article, don’t you think Rafa has been one of the worst offenders in this regard?

    And what do you think of my suggestion that this is for his own personal gain i.e. to keep the fans onside….or is that just the slanted perspective of a Man U tragic…which maybe it is! (:

    October 2nd, 2009 @ 13:18