Valencia announces sponsor deal with Herbalife
Herbalife International, a global nutrition, weight-loss and skin-care company, announced that it has completed a sponsorship deal with one of the leading La Liga football clubs, Valencia. Not only that, Herbalife will be the official provider of nutritional products to the club.
As a result of the deal, the Herbalife logo will be added to all of Valencia training and match kit shorts. Also Herbalife will be showcased through a variety of different media at Valencia’s home stadium, the Estadio Mestalla.
This deal is the fourth major football sponsorship after LA Galaxy in the USA, Inter Milan in Italy and FC Strasbourg in France. These relationships are a part of the extensive sponsorship portfolio which includes athletes, teams and events.
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